Today’s Twitters are often tomorrow’s quitters, according to data that questions the long-term success of the latest social networking sensation used by celebrities from Oprah Winfrey to Britney Spears.
Data from Nielsen Online, which measures Internet traffic, found that more than 60 percent of Twitter users stopped using the free social networking site a month after joining.
[From Many Twitters are quick quitters: study | U.S. | Reuters]
I tried it, found it interesting, but ultimately frustrating. I found lots of people doing kid stuff, writing blogs, selling gear. However, whenever I reached out to them with specific questions, I think they were overwhelmed with tallying their followers or lost in a pile of 140 letter haikus, because almost no one responded! And, these were legitimate business inquiries from people who said they wanted to hear from any time in their “thanks for following me” messages.
Has your experience been different? I’d love to know. I’ve read other articles on this now, and I’m a short-seller on Twitter, though our blog does post to it. Let me know your thoughts in comments.
Tags: Technology and computers, Websites