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Jim Silver

About Jim Silver

Jim Silver is recognized as one of the preeminent experts in the toy, licensing, and family entertainment industries.

Currently, Silver is editor-in-chief of www.TimetoPlayMag.com, a playful destination website which provides adults with information, entertainment, and services on what's fun for children and their families. The website is powered by aNb Media, TheToyGuy.com, and a team of leading, well-known toy, family entertainment, and parenting experts.

Silver is also editor in chief of trade publications Royaltie$: The Journal of the Licensing Industry and Toys & Family Entertainment at aNb Media.

Working within the publishing and toy industries for more than 25 years has enabled Silver to work with and glean knowledge from a wide array of manufacturers, retailers, licensors and licensing agents worldwide from the most prestigious to local mom and pop establishments

Here are my most recent posts

Play Ball!

September 9, 2009 by Jim Silver Leave a Comment

Being a huge sports fan, I love sports toys. However, there haven’t been too many good ones introduced over the last few years that were truly kids friendly. Luckily, there’s a new line of EA branded sports toys being introduced by Toy Island that are not only great for kids, but Dads will be battling to get their fair share of playtime. My favorite, being a huge football … [Read more...] about Play Ball!

Back to School Basics

August 5, 2009 by Jim Silver Leave a Comment

Just when everybody is in the “summer groove,” it’s time to start thinking “back to school.” Can it really be time to go back to school already? If you live in either Florida or South Carolina, you get an early jump on the rest of the country. If your children are a little older, they start heading for college in mid August. As a parent, it can be as depressing for you as it is … [Read more...] about Back to School Basics

Best Buys in the Toy Aisles this July

July 7, 2009 by Jim Silver Leave a Comment

As a father, July has always been my favorite month. Kids are out of school, graduation parties are ending, prom is over (with two teenage girls attending this year, the event hit my house particularly hard) and back to school planning doesn’t begin for another three weeks. In the toy world, this is also a great time to shop. This is generally the slowest time of year for … [Read more...] about Best Buys in the Toy Aisles this July

Father’s Day Gifting – The Best Present Is One That Can Be Enjoyed With Your Kids

June 1, 2009 by Jim Silver Leave a Comment

I've always referred to Fathers Day as the “Rodney Dangerfield Holiday;” it gets no respect. I have gone to my kids' dance recitals on Father's Day, had friends take their kids to their sports games or practices on Father's Day, or had some other event scheduled on that day that would never, ever be scheduled on Mother’s Day. However, through the years, I've almost accepted the … [Read more...] about Father’s Day Gifting – The Best Present Is One That Can Be Enjoyed With Your Kids

Musings On Spring Fun: Simple Toys Sometimes Make The Best Toys

May 4, 2009 by Jim Silver Leave a Comment

Finally, the weather has been starting to heat up. While it hasn’t been a terribly cold winter in NY, it has felt like a long one. The warm weather signals the start of two things for me: Outdoor tennis season and all types of outside kid play.In my own terms of having fun in the sun, I’ve always defined play in one of two ways: Water or no water. While children are a lot more … [Read more...] about Musings On Spring Fun: Simple Toys Sometimes Make The Best Toys

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